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Product marketing

Andrea Janečková

janeckova andrea circle
E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.
Phone: + 420 488 117 796

Assistant to the CEO

Květoslava Beldová

Beldova Kvetoslava circle
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Phone: + 420 488 117 221


JUDr. Eva Jansová

jansova eva
E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.
Phone: + 420 488 117 202

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Skleněné továrny PRECIOSY ORNELY na výrobu skla a perliček se nacházejí na dvou místech v Jizerských horách.
V městečku Desná, údolí obklopené kopci a lesy,
kde se soustředí výroba technického skla
a sklářských polotovarů
a v malé obci Zásada, kde probíhá barvení
a finalizace výroby perliček.
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PRECIOSA ORNELA, a.s. focuses its activities on its traditional production program of glass costume jewellery and technical glass, but it intends to gradually supplement this to include special glass products for demanding industrial applications, including for the automotive industry. The introduction of this type of product naturally requires effective and high quality management throughout the entire company, which needs to be substantiated by means of the appropriate certificates acquired from renowned independent certification bodies in order to meet the requirements of some customers.

The introduction of a number of management systems according to international standards, including the certification thereof, began in 2012 (the quality management system). A certificate substantiating the non-hazardous nature of the products according to the RoHS standard was acquired one year later. The preparations for further certification (the environmental management system and the occupational safety management system) began in 2015 and these systems were subsequently certified in 2017. The company has also been involved in the certification of its social responsibility management and work environment management systems using the 5S methodology. The company has been preparing for the most demanding certification for the quality management system in the automotive industry, IATF 16949, since 2016.

Each of the systems has been implemented in those parts of the company where they are necessary and and economical. We consider the planned and interconnected implementation and the use of all the aforementioned standards to be of significant benefit. This means that we have created an integrated management system (IMS). This system involves several levels of management, starting with the company's top management and the appointed management representative for the IMS through to the implementation team and on to the executive managers and the other employees at the administrative and production centres. The system is supervised both by an external certification body and by internal audits undertaken by the management and by inspections of the operations. 

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Come and see how the best glass seed beads in the world are made!

As part of the Crystal Valley project, Preciosa Ornela, a. s. is offering the opportunity to view some of its selected production facilities to all interested parties, who want to discover the secret of production for the most beautiful glass seed beads in the world!

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PRECIOSA ORNELA, a.s. is part of the Preciosa Group and is one of the world's most significant producers of a wide range of glass products made from glass rods and lampworking rods, technical and utility glass and all types of glass seed beads and beads.

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The internationally unique tradition of glass and costume jewelry production in the Jablonec area reaches deep into the 16th century, when the first glassworks were established in the local area of Mšeno.
The manufacture of beads in the form of glass cylinders cut from colored rods has its roots in Venice, Italy and dates from as early as the year 1500. From there, it gradually moved to North Bohemia, where it was improved and brought to a state of international renown due to the unique breadth of the product range and the high quality of the products.

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In accordance with Regulation (EU) 2016/679 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data and repealing Directive 95/46/EC (hereafter simply referred to as the “Regulation” or the “GDPR”), PRECIOSA ORNELA, a.s., registered office: 317 Zásada, 468 25, Zásada, Company Registration Number: 28712226 (the “Controller”) hereby informs you that it will process your personal data (“PD”) at the following extent for the purpose of the fulfilment of a contract, for the realisation of any measures prior to the conclusion of a contract, for the fulfilment of any legal obligations or based on the justified interests of the Controller or any third party, which especially involve the interest in the fulfilment of the hereafter-stated Purposes, or on the basis of your consent, provided it has been given (the “Legal Grounds for Processing”): your name, surname, date of birth, residence, email address, telephone number or any other PD, if you provide it to the Controller yourself or if the Controller acquires it in another way. The PD are categorised as address and identification data.

The Controller will further process the PD for the purpose of sending you commercial information, news and advertising campaigns informing you of the services and goods of the Controller and its suppliers in association with the sale of a service or goods to you, provided you have provided your consent for the Controller to do so.

The Controller hereby informs you that the PD will be processed for the following purposes: the compilation of offers, the conclusion of contracts and the fulfilment of contracts and for any purposes associated with the fulfilment of a contract, for the Controller’s marketing activities, the resolution of any claims, the identification and registration of business partners and for records of any contracts, invoicing and communications with business partners (the “Purpose”) on the basis of any of the Legal Grounds for Processing. The Controller hereby informs you as to the fact that the following recipient categories exist with regard to the other recipients of your PD: other companies from the PRECIOSA Group, with whom we share your PD on the grounds of our justified interest in achieving synergy in our mutual activities, the Controller’s accounting , tax, legal and other advisors, the Controller’s auditors, suppliers of services to the Controller, such as IT service providers, carriers or the holders of postal licences and other PD processors who process personal data for the Controller on the basis of the Controller’s instructions and with whom the Controller has concluded a PD processing contract (a “Processor”). The Controller hereby informs you that it will process the PD throughout the period, in which its contractual relations with you remain in place. Once these relations have been terminated, your personal data will only be accessible to a limited number of people throughout the period of the statute of limitations pertaining to the rights from the contract and furthermore throughout the necessary filing period required by law. If you have not concluded any contractual relations with the Controller, your PD will be processed throughout the period, in which it is necessary to do so for the fulfilment of the Purpose and, if we are processing your PD on the basis of your consent, until, such time as you withdraw said consent.

The Controller hereby informs you that you are entitled (i) to request access to your PD from the Controller, (ii) to correct your PD, (iii) to have your PD deleted, (iv) to limit the processing of your PD, (v) to bring an objection against the processing of your PD and (vi) to the transferability of your PD (i.e. to acquire your PD from the Controller in a structured, regularly used and machine readable format and to transfer it to another Controller). The Controller hereby further informs you that (i) it is possible to withdraw your consent, if you have provided your PD with your consent, (ii) you may bring a complaint against the data processing to the Office for the Protection of Personal Data located at the address: Pplk. Sochora 27, 170 00, Prague 7, official www: https://www.uoou.cz, (iii) the provision of your PD is not compulsory and (iv) that no automatic decision-making or profiling will take place. The Controller hereby states that you are entitled to receive confirmation from the Controller as to whether or not your PD has been processed or to receive a copy of your processed PD. It is possible to send any requests, objections or notifications of the exercising of your rights to the address of the Controller’s registered office or by This email address is being protected from spambots. You need JavaScript enabled to view it..

The Controller hereby states that you are entitled to have your PD deleted, if (i) your PD is no longer necessary for the Purpose, (ii) you have withdrawn your consent and there are no grounds for any further processing, (iii) you bring an objection against the processing of your PD which has been processed on the basis of the legal grounds of the Controller’s justified interests, (iv) your PD has been processed illegally, (v) your PD must be deleted in order to meet legal obligations or (vi) your PD has been gathered in association with commercial notifications.

The Controller hereby expressly draws your attention to the fact that you are entitled to bring an objection at any time against (i) the processing of PD which concerns you and which has been acquired on the basis of the justified interests of the Controller or a third party, including profiling based on these grounds, or (ii) the processing of your PD for direct marketing. The Controller hereby points out that you are entitled to not be the subject of any decision based exclusively on automated processing, including profiling, which will have any legal effects for you or will significantly affect you, unless such data is essential for the conclusion or fulfilment of a contract or it is based on your express consent.

The rules for the use of so-called cookies

What are cookies?

Cookies are small text files which websites save on your computer or mobile device when you start to use the site. This enables the sites to remember your preferences and the steps you have taken (for example, your log-on information, the language, the font size and any other display preferences) for a certain period, so that you do not have to enter this information again.

How we use cookies

Saving your preferences and settings

We use cookies to save the preferences and settings which you enter during the course of your visit.

Logging on to a customer account

We use cookies with limited validity, in order to enable you to log on to our other websites.


We use cookies to gather information about the performance and operations of our websites and other online presentations. Cookies designed for analysis and operational statistics enable the identification of unique web users. They are not in any way bound to your person or your IP address. This also includes cookies made by the providers of analytical tools.

Displays and targeted advertising

We use cookies to target advertisements for products, which you have previously expressed an interest in. In this case, interest is taken to mean, for example, viewing the detail of a specific product on the website.

Principles of Privacy Protection

PRECIOSA ORNELA, Inc. fully adheres to the “Principles of Privacy Protection” (hereafter simply referred to as the Principles).

These Principles have been further specified in this text for the purposes of the internet marketing activities undertaken by PRECIOSA ORNELA, Inc. The main PRECIOSA ORNELA, Inc. website can be found at preciosa-ornela.com. Code from other companies, especially Google Inc. (hereafter simply referred to as "Google") and Facebook (Facebook Ireland Limited; hereafter simply referred to as Facebook), may have been incorporated in this website’s code.

PRECIOSA ORNELA, Inc. always respects your privacy. PRECIOSA ORNELA, Inc. gives the necessary consideration to protecting your personal data.

These Principles will answer any question you may have as to how we collect and use your personal data. PRECIOSA ORNELA, Inc. reserves the right to modify or update these Principles at any time without providing any prior notification. If we modify or update the Principles, we will publish the new version of the Principles here and any changes will apply to all of the data collected by PRECIOSA ORNELA, Inc., including any information which has already been collected.
If you have any questions or comments pertaining to the Principles of Privacy Protection, please contact PRECIOSA ORNELA, Inc. using the contact information listed online at www.preciosa-ornela.com.

What personal information do you collect and how do you use it?

We collect information about your visits to our websites. This involves information about the service provider, the browser type, the operating system, visits to our websites and the dates and times of the visits so that we can optimise your experiences and improve the time you spend online with PRECIOSA ORNELA, Inc. We also monitor where on the web you arrived from.

We can keep/administer your name or any other personal data, if you have provided us with this information. We can ask you to voluntarily provide information on your personal or professional interests, your demographics, your experience of our products and your preference as to how to be contacted. This information may be combined with any other information about you which we have collected. We use this information to prepare offers which have been adapted to your interests. For example, you may receive a special offer for your favourite destinations or you may be requested to participate in a survey.

Who will you share my personal information with?

We do not share your personal information with any third parties.

How does PRECIOSA ORNELA, Inc. use cookies and similar technology?

PRECIOSA ORNELA, Inc. uses cookies, tags and similar technology for the purpose of increasing the reliability and user comfort of our website. This technology enables PRECIOSA ORNELA, Inc. to provide you with information adapted to your needs and to effectively administer it. If you do not trust cookies technology, it is possible to deactivate it in your browser. Your browser’s help menu will provide you with general information about this technology, as well as a tutorial on how to block cookies.

How does PRECIOSA ORNELA, Inc. adhere to the valid laws limiting marketing to children, i.e. the Child Online Protection Act?

If a child under 13 years of age in the United States has provided PRECIOSA ORNELA, Inc. with personal information without the permission of his or her parents or guardian, the appropriate parent or guardian can send us an email and we will remove the information and delete the child from all advertising contacts. PRECIOSA ORNELA, Inc. will also adopt similar measures in other countries in order to adhere to any other similar local or national laws.

How can I inform PRECIOSA ORNELA, Inc. about the fact that I do not want to be contacted for promotional purposes?

You will only be contacted with promotional offers by PRECIOSA ORNELA, Inc., if you express an interest in receiving them. A third party may act on behalf of PRECIOSA ORNELA, Inc. and may carry out promotional activities for PRECIOSA ORNELA, Inc. or assist it in managing the marketing database. If you have expressed the wish to receive promotional offers from PRECIOSA ORNELA, Inc., you can choose to have PRECIOSA ORNELA, Inc. contact you by email, by telephone or by post in the contacts section at www.preciosa-ornela.com. The realisation of any changes will take a maximum of a month.

How is my information protected?

PRECIOSA ORNELA, Inc. utilises appropriate physical, electronic and control tools to protect the data which you have provided to us.

PRECIOSA ORNELA, a.s. places great emphasis on environmental protection and endeavours to minimise the negative impact of its production on all aspects of the environment.  In order to preserve the variety, uniqueness and high level of our products, it is necessary to focus on the quality of the used raw materials, research, the development and improvement of the used technology and also the correct environmental behaviour of the company and all of its employees.
PRECIOSA ORNELA, a.s. has its own team of specialists/company ecologists who flexibly react to the frequent changes in both national and European legislative regulations concerning environmental protection.

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